Project:
Email Design, Photography & Marketing
PROJECT Overview:
For this project, I led the end-to-end creation and execution of a single-send promotional email campaign for Jane’s Agenda®, an e-commerce brand specializing in discbound planning systems. The campaign focused on boosting monthly subscription sign-ups by visually and strategically highlighting the unique value of becoming a subscriber.
I handled creative direction, photography, design, and marketing execution to ensure the campaign was not only visually compelling but also strategically timed and effectively delivered to the right audience.
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SCOPE OF WORK:
I was responsible for the creative direction, product photography, responsive email design, strategic audience targeting, and post-campaign performance analysis to ensure a visually compelling and results-driven campaign.
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