Project:
Email Campaign Design & Marketing
Email Campaign Design & Marketing
PROJECT Overview:
This re-engagement email was designed to welcome back former subscribers with a warm, brand-aligned message and an exclusive 15% off incentive. Created for Jane’s Agenda®, the campaign highlights updated subscription benefits, community perks, and a customer testimonial to rebuild interest and trust. The layout is clean and mobile-optimized, with clear visual hierarchy and a strong call to action—balancing emotional appeal with conversion strategy.
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This re-engagement email was designed to welcome back former subscribers with a warm, brand-aligned message and an exclusive 15% off incentive. Created for Jane’s Agenda®, the campaign highlights updated subscription benefits, community perks, and a customer testimonial to rebuild interest and trust. The layout is clean and mobile-optimized, with clear visual hierarchy and a strong call to action—balancing emotional appeal with conversion strategy.
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SCOPE OF WORK:
I managed the full creative and strategic process for designing and deploying a responsive, brand-aligned re-engagement email that highlights updated subscription benefits, community perks, and a limited-time discount. This included creative direction, email layout design, messaging strategy, CTA optimization, and marketing coordination to maximize subscriber reactivation.
I managed the full creative and strategic process for designing and deploying a responsive, brand-aligned re-engagement email that highlights updated subscription benefits, community perks, and a limited-time discount. This included creative direction, email layout design, messaging strategy, CTA optimization, and marketing coordination to maximize subscriber reactivation.
