Project:
Email Design, Photography & Marketing
Email Design, Photography & Marketing
PROJECT Overview:
This campaign was developed to promote Jane’s Agenda’s wrap-around vegan leather covers, showcasing their premium craftsmanship and versatile functionality. I led the end-to-end creative direction, from styling and photographing the product to designing the visual layout. In addition, I managed the marketing strategy—crafting messaging, coordinating promotional rollout across digital channels, and aligning the campaign with the brand’s visual identity to maximize reach, engagement, and conversion.
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This campaign was developed to promote Jane’s Agenda’s wrap-around vegan leather covers, showcasing their premium craftsmanship and versatile functionality. I led the end-to-end creative direction, from styling and photographing the product to designing the visual layout. In addition, I managed the marketing strategy—crafting messaging, coordinating promotional rollout across digital channels, and aligning the campaign with the brand’s visual identity to maximize reach, engagement, and conversion.
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SCOPE OF WORK:
Led the full creative execution of the campaign, including product styling, professional photography, and visual layout design to highlight the elegance and functionality of the leather covers. Directed the marketing strategy and implementation to ensure consistent messaging across platforms.
Led the full creative execution of the campaign, including product styling, professional photography, and visual layout design to highlight the elegance and functionality of the leather covers. Directed the marketing strategy and implementation to ensure consistent messaging across platforms.
