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Project:
Content Creation, Photography & Marketing Copy
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Content Creation, Photography & Marketing Copy
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Overview:
For Jane's Agenda's Earth Day campaign, I led the creative direction and graphic design for a limited-edition eco-conscious collection. Centered on themes of sustainability, mindfulness, and craftsmanship, I styled, photographed, and edited all imagery to reflect natural textures and tones, aligning with the brand’s minimal, elevated aesthetic. I designed cohesive visual layouts and directed the campaign rollout across email, social, and web—ensuring that all visuals and messaging reinforced the collection’s values while driving awareness, engagement, and sales.
For Jane's Agenda's Earth Day campaign, I led the creative direction and graphic design for a limited-edition eco-conscious collection. Centered on themes of sustainability, mindfulness, and craftsmanship, I styled, photographed, and edited all imagery to reflect natural textures and tones, aligning with the brand’s minimal, elevated aesthetic. I designed cohesive visual layouts and directed the campaign rollout across email, social, and web—ensuring that all visuals and messaging reinforced the collection’s values while driving awareness, engagement, and sales.
